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Branding · 2026

Banjara Brew Co.

A roastery identity built from one hand-drawn mark — a sun rising over the Banjara hills — that has to work on a bag, a wall and a paper cup.

Project artwork for Banjara Brew Co.
Client
Banjara Brew Co.
Industry
Coffee & Hospitality
Year
2026
TL;DR

The short answer

Measurable impact
The identity is designed to translate across coffee bags, signage, cups and printed collateral as one consistent visual system.
Project overview
ClientBanjara Brew Co.
SectorCoffee & Hospitality
CategoryBranding
Year2026
ServicesBrand identity, Packaging design, Café signage, Collateral system
01 / The challenge

What stood in the way

Banjara Brew roasted in small batches and sold through three cafés with three different signages, three cup designs and no mark a customer could recognise from across the street.

02 / Strategy & art direction

The idea behind it

One mark, drawn once and then constrained on purpose: it must read at 300 mm on a painted brick wall and at 20 mm on a loyalty card. Kraft bags carry it in a single ink, the café wall in paint, cups in matte black — the same geometry every time, so recognition comes from shape rather than colour.

03 / Visual execution

How it came together

Banjara Brew Co.: Branding project image 1
Banjara Brew Co.: Branding project image 2

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